Legal Support for Structuring a Company


Successful founders begin with the end in mind. Before launching, it pays to structure your business so it can thrive for years to come. Forming and managing a well-organized corporation or limited liability company is just the starting point.

Creating a product or service, and getting it in front of your ideal customers, involves major strategic challenges. A few hours spent reviewing these questions with an experienced lawyer can save months of wasted time.

  • Is your idea profitable and scalable? Or will market conditions, including legal issues, make it too expensive or time-consuming to develop?
  • Does your business model deliver real value to customers? Is it clear, predictable, and repeatable in good times and bad?
  • How will your company handle competition from larger, deep-pocketed rivals?
  • What’s the most effective way to test the market with a minimum viable product?
  • How can you create solid relationships with the investors, advisors, distributors, buyers, vendors, and other business partners who will be critical to your new venture’s success?
  • How can you avoid the pitfalls that tripped up other, similar companies?

Once we’ve identified your goals, we can work together to create a comprehensive road map that outlines necessary steps from concept to first release.

If you’re planning to operate in a highly regulated area, I can provide practical, business-friendly counsel. I’ve advised financial services companies, insurtechs, healthcare providers, software vendors, retailers, and consumer packaged goods companies on the nuances of state and federal law, and am familiar with market standards in these industries and more.

Once your company is up and running, you’ll need to build for the long term.

  • How can you convince the best employees to join you when all you have is an idea and some seed money?
  • How can you make sure that your co-founders and advisors have the skills your company actually needs?
  • What kinds of incentives should you offer to retain your 10x employees?
  • Conflicts within your management team could destroy your business. Is there a way to head off these disputes before they start?

Having seen the highs and lows of startup and small business teams, I can work with you to protect your company while attracting and retaining top talent.

Want to talk through a business model, or get help structuring a growing company? Contact me to set up a strategy session where you’ll get specific next steps for moving forward.